#NUTRITION.
I am glad global leaders are raising their voices in advocacy for more targeted investments in
Nutrition. For me, it is like a wish met, a prayer answered.
I recall my university days how, as part of
the recommendations I gave in my final year project, I strongly advocated that multinationals industries in my country, Nigeria, take up nutrition intervention projects as their corporate social responsibility. Well, my plea reverbated only within the walls of the project defence room.
I still did not relent, being a staunch believer in Nutrition. Some months later I conceptualised and designed a nutrition sensitisation campaign that will run on T.V and radio airwaves, bringing sustainable, accessible, affordable nutrition solutions to the Nigerian public. My business plan was good, realisable, profitable with a reasonable lead period. I canvassed for funds, applied for the then existing youth empowerment scheme YoU WiN programme, the judges believed my business plan made sense and was innovative but I was not awarded the grant probably because they felt my business plan required more funds than their 10 million naira upper limit, grant. So I was not funded.
Undeterred still, I later came up with a CSR proposal for multinationals, banks to be precise. It is designed to be self sufficient and indirectly bring business to the banks. However, the proposal is lounging in my email as I do not know how to channel it directly to the decision making executives.
I'm happy the cause I passionately believe in and speak out for, is being echoed from the roof tops by leaders with global voices and reach. I'm happy nutrition has advocates among global decision makers in various fields of endeavour.
However, global echoes need be matched with local amplifiers to achieve desired impact.
I believe the global leaders need work with local actors in the field, in order for policies, funding, interventions to find optimum expression where needed.
#Nutrition. #staunchbeliever.

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